Web Uniqueness October 1, 2018

When it comes to building a personal CEO brand, there are several key factors that influence a successful outcome including appearance, presence, and communication skills. But one aspect of communication that often gets overlooked in building a CEO’s personal brand marketing strategy is his or her specific use of language.   As a branding and […]

Web Uniqueness August 24, 2018

I regularly get calls from potential clients looking to get on Wikipedia — in service of either building a personal brand or enhancing a business one. From a marketing point of view, this makes sense since Wikipedia is the 6th most visited website in the world. Unfortunately, it’s not as easy as it looks. One […]

Web Uniqueness July 19, 2018

You might think you’re a veteran in the old game of real estate, with your coat sleeves stuffed full with techniques and tips to make you a winner. Inside your repository of best practices might be a folder labeled “real estate membership,” and it might be gathering dust. It’s been a long time since you’ve […]